Small Business

1 Gutsy Gal – Bold Business During COVID-19

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Posted in:  EntrepreneurSmall BusinessUncategorized

Celebrating 1 gutsy gal during National Yoga Month Effervescence Yoga Spa (EYS) owner, Brittney Hiller is no stranger to adversity. Operating an award-winning yoga studio (Winner ESPB 2018 & 2019 Beaufort’s Best Yoga Studio and Winner Island News Favorite Yoga Studio 2018) in the lowcountry means being ready to prepare her business for closure each year for […]

Client Roster COVID-19 Casualty

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Posted in:  EntrepreneurMilitary spouseSmall Business

Well, it happened. After buzzing along unscathed for the first five months of the pandemic, the client roster for my business experienced its first COVID-19 casualty. A longstanding (almost eight years) brick-and-mortar client feeling the vice grips of the pandemic notified me she needed to stop services. “You have done an outstanding job over the […]

Happy Belated Business Birthday!

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Posted in:  Business TipsSmall Business

Confetti cannons ready?! “The more you praise and celebrate your life, the more there is in life to celebrate.” – Oprah Winfrey. During casual conversation with a colleague today she mentioned it was her five year business birthday – wow! I was so excited for her and a bit sad she and the co-owner had not planned a little something special to […]

Stellar Example of Reopening Communication Rollout

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Posted in:  Business TipsSmall Business

Case Study: Celadon Club Wellness Center Acknowledging a stellar example of reopening communications in response to lifting of restrictions imposed due to COVID-19. TIMELINE May 11, 2020: Gov. Henry McMaster Announces that Additional Businesses, Gyms, Pools are Able to Open Monday, May 18 Within 24 hours 1st email communication With next steps: Within 3 business […]